Robin P. Pate



  • Brand Marketing
  • Content, Digital, and Media Marketing
  • Public Affairs
  • Business Strategy & Communications
  • Public Private Partnerships


  • Board Member, Visit Knoxville
  • Board Member, Western Carolina University Foundation


  • B.A., Business Administration, Western Carolina University
  • M.A, Marketing, University of Alabama
  • Graduate Certificate, Strategic Management, Harvard

Robin P. Pate

Robin Parton Pate is the Vice President of Marketing for Dave Cantin Group (DCG), a leading M&A advisory company serving the modern dealership market.

In this role, she leads the company’s brand and content marketing efforts, contributing to developing increased reach, impact, and revenue-generating opportunities. Her responsibilities encompass brand development, content development, strategic partnerships, and supporting the expansion of the Dave Cantin Group.

Prior to her arrival at DCG, she spent the last four years as Chief Marketing Officer at Green Point, a start-up biotechnology company in the cannabis/hemp industry. During her tenure, she led strategic marketing efforts in the vertically integrated company, launched its e-commerce CPG brand that ranked as a top 10% performer in its category and garnered national and industry media attention for the brands.

Robin previously was the Chief Operating Officer at The Institute for Advanced Composites Manufacturing Innovation (IACMI), a prominent public-private partnership partially funded by the U.S. Department of Energy. During her five-year tenure, seventy percent of the institute’s work was with automotive companies, including Ford, VW, and others, who aimed to lightweight vehicles by using advanced materials. The institute’s automotive successes through those partnerships were lauded at international and domestic events, including JEC Composites in Paris and the NAIAS in Detroit.

Robin has built a reputation as an innovative and impactful marketer, entrepreneur, and business strategist throughout her career. Her experience extends across globally recognized media brands, including HGTV, CNN, and TBS. Her expertise in developing brand strategies and commitment to corporate social responsibility align perfectly with DCG’s current focus on operational excellence, strategic growth, and scaling initiatives.